Zephyr Teachout and Tim Wu are arguing that since we've all just about given in to our Tivo and Netflix overlords, politicians of the future will resort to ever newer ways to attract the eyeballs of potential voters. There's a nice mention of Mark Warner's efforts in the Second Life virtual world:
When former Virginia governor Mark Warner showed up this year in the online virtual world "Second Life" to talk to voters before he abandoned a presidential bid, the event was overlooked by everybody but geek blog BoingBoing.net. Too bad. Places like "Second Life," with its 1 million "residents," and World of Warcraft, a massive online role-playing game, are regularly outdrawing networks such as CNN and Fox. In time, virtual campaigning will be an essential part of any successful campaign, and "gaming outreach coordinators" may be a hot commodity for the 2008 candidates.Though I don't agree that it was "overlooked." It was covered on Katie Couric, for hecks sake.

